If you have interest in tube spotter doing business today internet, one of the first things that you need to understand is search engine optimization. When someone does a search on a particular topic and your site comes up at the top of the natural search results, you can be sure that you’ll be getting plenty of traffic. The key is learning how to ensure that that the traffic is appropriate to your site. It is incorrect to believe that all you need to do to get your internet rating up is to put a list of keywords on your site. Search engines are growing considerably more sophisticated and though such tactics might have worked a handful of years ago, they certainly will not work now. Now, search engines discover a wide variety of factors to ensure that that your site is the one that the web surfer is looking for. Website optimization does involve using keywords, but more important, it’s about using them wisely. Ideally, the words should be in context, like in a piece of text or in a glossary. One way to improve your website optimization is keep a small library or index of articles relating to your service or product up at your site. Similarly, an industry-specific glossary of terms is another possibility. Writing articles can lead you to another form of search engine optimization, that will be, that of link building. Link building occurs when a website links to your site and you do not link them back. Good link building is a factor that search engines use to rank web sites, and you can definitely improve your ranking through making sure that your site is linked in different places. Submitting articles to archives like http://ezinearticles.Com along with a small link to your website at the bottom of the article one technique that you can use to increase your ranking with the search engines. One of the most important things to do when it comes to search optimization is to discover who exactly is coming to your site and why. You can learn lots when you use a program like Google Analytics to figure what search strings are bringing people to your site; you may discover the truth that the majority of people coming to your site are interested in something else altogether and leaving in short order. You may look for that poorly-worded writing is working against you in terms of bringing the wrong sorts of surfers to your website. Once you’ve figured out what might be wrong, you can start putting it right. Wordtracker is one program that you can use to look for what keywords are perfect for your site, and the more information you can give to a program like that, the better your keywords will be. The best and easiest way to use google optimization is to be sure that you have a lot of content on your site, whether it’s through articles or glossaries. Be sure that people don’t feel cheated when they come to your site, and ensure that that they have a reason to stay and browse!